American professional tennis player Serena Williams spends a lot of time riding in a vehicle, between going to tennis training sessions and tournaments or traveling. She teamed up with Lincoln to optimize her time spent on the road and launched "Serena's Circle," a closed Instagram group that will allow her to mentor young female athletes. 

Lincoln reported that "b
y age 14, girls are dropping out of sports at twice the rate of boys. Many of these young athletes drop out due to a lack of positive role models." Young female athletes can direct message Serena on Instagram to ask to be included in the closed group.
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